2 Dedicated portals
Designed for service providers and yacht crew
Modernising a 20+ year global maritime platform
Since 2002, Superyacht Services Guide has been the trusted insider's guide to the most reliable yachting services worldwide. For over two decades it has built a reputation as a premier resource for the superyacht industry, connecting clients with trusted services wherever they need them.
Founded with a vision for exceptional service, the company has grown steadily, helping clients discover unique, personalised experiences on their journeys. Alongside its core superyacht services, it also offers guidance on luxury options that extend across land as well as sea.
Designed for service providers and yacht crew
Via Stripe integration
Brought into a modern digital platform
Superyacht Services Guide needed its website to work as hard as its reputation did. As the site had grown, so had the number of people relying on it, service providers wanting to manage their own listings, and yacht crew wanting a straightforward way to find what they needed. The existing site wasn't set up to support either group properly, and the overall look no longer matched the professionalism of the brand behind it.
We partnered with Superyacht Services Guide to refresh and modernise the site, improving both how it looked and how it worked. The rebuild, which launched in November 2024, included a complete reskin to align the site with Superyacht Services Guide's professional brand, along with updated menu templates to make navigation clearer for visitors.
Alongside the visual refresh, we built two dedicated login portals, one for service providers and one for yacht crew, each designed around what that group actually needed from the site. The service provider account area now includes claim listings, account management, profile updates and secure password resets, along with automated email notifications whenever an account changes.
To make upgrading a listing simple, we integrated Stripe directly into the platform, so providers can upgrade in a few clicks rather than going through a manual process. The result is a site that looks the part and works properly behind the scenes, supporting Superyacht Services Guide's mission while giving users a smoother, more modern experience.
The new site gives Superyacht Services Guide a platform that matches the calibre of the brand and the industry it serves. Service providers now manage their own listings, profile updates and password resets directly, which has taken a steady stream of manual admin off the Superyacht Services Guide team's plate. Automated email notifications keep everyone informed the moment an account changes, without anyone needing to chase it up.
The Stripe integration has also made listing upgrades a self-serve process, a few clicks rather than a back-and-forth exchange, which removes friction from a direct revenue line for the business. And beyond the day-to-day, Superyacht Services Guide now owns a properly built platform with its own login infrastructure and payment integration in place, something that adds real, lasting value to the business rather than a site that will simply need replacing again in a few years.
This was a project about making a trusted platform work as smoothly behind the scenes as it already did in reputation. With a refreshed brand, two purpose-built login portals and a streamlined upgrade journey through Stripe, Superyacht Services Guide now has a site that quietly does more for the business, taking admin off the team's hands, making it easier for providers to upgrade, and giving the company something of real, lasting value that it actually owns.
If you're keen to learn more about this case study or have similar challenges, don't hesitate to reach out.
